Keynote speaker · Dallas-Fort Worth & nationwide

The keynote speaker who connects the locker room to the boardroom.

Cory Procter went undrafted, then earned six seasons as an NFL offensive lineman with the Detroit Lions, Dallas Cowboys and Miami Dolphins. Today he leads Pro Capital, the wealth firm he founded for business owners. He speaks in the parallels between the two worlds, with real stories and a clear framework your team can use the next morning.

Check Cory’s availability Watch Cory speak

Signature keynotes

Three keynotes. One Built Not Broke playbook.

Every talk is built on the same stories and the same framework, then aimed at what your event needs most: performance, team culture or wealth. Each one is tailored to your audience and can run as a keynote, breakout, workshop or fireside chat.

Undrafted to six NFL seasonsPlaying for Bill ParcellsThe lawsuit that cost his family their homeFrom the locker room to founding a wealth firm
Performance & resilience

Built, Not Broke: Earning Your Spot

Talent got Cory in the building. Daily standards kept him there for six NFL seasons. This talk shows how to earn your spot every day, stay coachable and perform when the pressure is on, in the locker room, on the job site or in front of a client.

Best for
  • Sales kickoffs & annual meetings
  • Company retreats & all-hands
  • Conferences needing a high-energy opener
Leadership & team culture

Built, Not Broke: Win the Locker Room

Cory played in a locker room that didn’t police itself and in one that did. The difference wasn’t talent. This talk is about the culture a team enforces when the coach isn’t looking, building trust with the people beside you, and leading from any position.

Best for
  • Leadership offsites & manager training
  • Construction, field & sales teams
  • Organizations going through change or growth
Wealth & business owners

Built, Not Broke: The Wealth Playbook

One lawsuit cost Cory’s family their home while he was in college. That moment shaped the VAULT Method™: vision, asset protection, unshakeable systems, legacy, and taxes & time. A practical talk on building wealth that outlasts the business.

Best for
  • Chambers, associations & peer groups
  • Business owner & entrepreneur events
  • Financial wellness & benefits programs

Watch Cory speak

On the TEDxSouthlake stage

“Secrets to fostering a culture of resilience within your family.” The same stories and delivery you get in a Built Not Broke keynote: the NFL, the setbacks, and the habits that hold up under pressure.

Bring this to your event

Where Cory has spoken and been featured

Stages, broadcasts and shows Cory has appeared on.

TEDxNBC 5 Dallas-Fort WorthSouthlake Chamber of CommerceNFL Players: Second Acts (NFL & iHeart)Stronger Men’s ConferenceSports Spectrum PodcastThe Daily MastermindMove The Ball®The Leadership Podcast

“Rooted in real-world leadership and financial expertise, Cory offers a steady voice for entrepreneurs navigating complex decisions. His approach blends strategic thinking with genuine care.”

Stephen Jones, Co-Owner & COO, Dallas Cowboys

Stephen Jones is not a client of Pro Capital and was not compensated for this statement.

FAQ

Booking Cory as your keynote speaker

What does Cory Procter speak about?

Cory gives three Built Not Broke keynotes: Earning Your Spot (performance and resilience), Win the Locker Room (leadership and team culture) and The Wealth Playbook (building wealth that outlasts the business). All three draw on his NFL career and his work founding Pro Capital, and connect lessons from sports to business.

Is Cory a Dallas-Fort Worth keynote speaker?

Yes. Cory is based in Dallas-Fort Worth and speaks at events across Texas and nationwide, in person or virtually.

What kinds of events does Cory speak at?

Sales kickoffs, company retreats and all-hands meetings, leadership offsites, conferences, chambers of commerce and business associations, entrepreneur peer groups, financial wellness programs, and faith and men’s events.

Can the keynote be customized for our team?

Yes. Every keynote starts with a prep call. Cory ties his stories to your values, your goals and the language your team already uses, so it feels built for your room.

How do we check Cory’s availability and fee?

Send the speaking inquiry below with your date, city and audience. Fees depend on the event, travel and format. Someone from Cory’s team will be in contact within one business day.

Bring Cory to your stage

Tell us about your event: date, city, audience and what you want people to walk away with. Someone from Cory’s team will be in contact within one business day.